The Importance of Professional Photos When Selling a Columbus Home

The Importance of Professional Photos When Selling a Columbus HomeThere is no single magic trick to getting a Columbus home sold for a high profit within a quick timeframe. There are however several different aspects of listing a home for sale that all come together to help with a successful Columbus home sale. One of those key contributing factors is having professional photography done for your listing photos.

The majority of potential Columbus homebuyers are going to see the photos of your home before they see your home. This is because nearly 90% of homebuyers begin shopping for their next home with online listings. Your listing photos give the first impression of the home you're trying to sell and are incredibly important.

Professional photos can help sell a home faster

A study back in 2013 conducted by Redfin found that homes listed above $400,000 at the time that had professional photos sold in about three weeks less time as compared to homes without them. The same study also found that homes listed between $200,000 and $1 million sold between $3400-$11,200 more than homes that did not use a professional photographer for their listing photos.

And since 2013 more and more buyers have automatically turned to the Internet to look for a home. This means that listing photos is all they saw of a home before they decided to gather further information and take a look in person at the home. Research has also shown that with an increase in home prices has come an increase in buyer expectations. It is not out of the ordinary for a buyer to want more for a product if they are going to pay more money for it. This is why many buyers are expecting to see homes in a higher quality condition. Professional photos help show that high-quality impression.

Taking photos yourself

There is no hard and fast rule that you have to hire someone to take your listing photos. It is however always a good idea to work with a trusted local real estate agent who has experience in listing photos and works with a professional. They know what buyers are looking for in homes and how to capture that in a photograph.

In this technology age, with smartphones that have cameras with increasing quality it can be tempting to think that it is as easy as grabbing your phone and capturing what you see is the best attribute of your home. But photos are much more than just pointing and shooting the professional knows how to capture something so that the photo tells a story and communicates the details you wanted to communicate.

How much will professional photos cost?

How much you can expect to pay a professional to take pictures of your home when it is listed for sale depends upon the professional services you hire to help sell your home. Often an experienced real estate agent will have their photography services or photographer that they work side-by-side with. And in most cases, they will include photography in their selling fees. It is a good idea to talk over the plan for taking photographs of your home for the online listing with your real estate agent. 

It is important to ask this question before signing any contract agreements to work with a real estate professional. Making sure that your real estate help is giving you the absolute best service and marketing your property to get it sold as quickly as possible and for as much money as possible is the key focus of getting help to sell your home.

If you are particularly curious about the quality of photos that a real estate agent uses you can ask to see other homes they have listed for sale to get a feel for how they market properties and the quality of photos they provide for online listings.

If you are looking to sell your home in Columbus I can help. I have extensive knowledge and several years of experience in successfully selling homes in Columbus. I'm here to help take the stress out of selling your home and take things off your plate like marketing your home to as many people as possible. Contact me anytime for any Columbus real estate needs.

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